The word ‘typography’ has its origins in Greek the words ‘typos’ (form) and ‘graphe’ (writing). It’s the art and technique that consists of arranging type with the purpose of making language more visible. Do you know the difference between typeface and font?
Great fonts sometimes aren’t so great if they are paired with a typeface that just doesn’t complement the style of the one you began using in the first place. Some of us aren’t confident in eyeballing a font pair and …
How Font Pairing Can Save Your Life… And Designs Read more »
For designers, sourcing the right font(s) for a project can be a difficult task. While there are hundreds and thousands of pre-installed on most modern-day computers, many of these have been overused over the years and because of this, they can look outdated and unprofessional. What’s more, a lot of these fonts are virtually unreadable and if you’re designing a logo or any other highly-branded design, they’re just not unique or ‘brandable’ enough.
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Choosing a font is no walk in the park. The typeface you choose can make or break your project. It’s very important to use a font that conveys the same message as your text, and that flows well with the rest of your design. Now that we’ve established the importance of a good font for your project, we can turn our attention to another, more pressing issue: where do we get our fonts?