Logo Inspiration: 30 Top-Notch Lettermarks
Logos are for companies what family crests are for… well, families. A logo is supposed to be a neat little package that contains the company’s philosophy, ethic and history. It is supposed to inspire trust in clients or potential clients, and most importantly, it has to be recognizable. People have to be able to remember it and pick it out in crowd, making it one of the most important elements of brand identity.