There are many visual arts that aid the written word. Chief among them, I think, has to be typography; the art of creating appealing lettering. I thought I would do a quick search, and pick some of my favourites, and tell you just why I like them, whether it is just the quote, just the design, or a mix of both.
From Danish writer Mikael Wulff and cartoon artist Anders Morgenthaler, we bring you these incredibly funny graphs. Yeah, you just gasped at that phrase. Graphs can be funny if they are done right. Don’t believe me? Take a look down below and see for yourself.
Brand consultants and experts have been quoted as saying “People buy brands, not products” and this is certainly true, but the modern business needs to find the story behind the company, integrate this message into the brand and use it in how it is promoted. A brand must be engaging and unique, but must also provide a consistent message and voice.