What would advertising be without images? “Radio infomercials!” you might be inclined to say, and you would most definitely be right. However, that still does not mean that the world of advertising would not be a much more boring place without visuals. Advertising is, in its own way, an art form. Love it or loathe it, it blends uses words and especially images to illustrate a concept. Whether or not the concept itself is a good thing is a totally different issue.